Ricky Powell
Alfredo Gonzales is proud to present his new amigo. Ricky Powell!
Born and raised in New York City, Ricky Powell is a legendary photographer who specializes in the environmental portrait. Though Powell initially rose to fame because of his relationship with the Beastie Boys, he is well-known for his intimate photographs that have been featured in The New York Times, The New York Post, The Daily News, The Village Voice, TIME, Newsweek, VIBE, The Source, Rolling Stone, and more. Much has been said of Ricky Powell, all adding to the mystery with his enigma adding to the legend.
What we can factually state is that Ricky has photographed some of the best known Rap and Hip Hop artists of all time. From his time spent as the “fourth Beastie Boy” on tour with Def Jam, shooting the likes of Public Enemy, Run DMC and LL Cool J, his portfolio spans much wider than the rap enclave, with Cindy Crawford, Andy Warhol and Madonna amongst others making up his subjects.
Dennis Storm
Dennis Storm is a Dutch TV golden boy. He’s had a lightning TV career taking part in ‘Where is the Mole?’ and presenting a string of shows for BNN and TMF. His time in front of the camera is (literally) taking him around the world, presenting BNN’s popular travel show (Dennis, take us with you!).
Not totally satisfied in front of the camera Dennis also writes a weekly column for ‘Seven Days’ and helped set up the exciting new site, Los Winnos. Dennis is the other half of the dynamic duo ‘Proefkonijnen’ (Guineapigs) a popular show that he presents with Valerio where they set out to find sober answers to alcohol fuelled questions like: what does human flesh taste like? Dennis has also lent his handsome face (and feet) to Alfredo’s shoot for our sock vending machine, thanks Dennis!
Kakkmaddafakka
Indie band
This may sound like a foreign swear word, but we swear its not. It’s the name of one of best indie bands around and one of the best things to come of Norway since…the paperclip. These guys are much easier on the ears.
Joost Goudriaan
The interventions of this young Rotterdam artist are a humurous critique on problems of ownership in the public domain. By transforming the look of dustbins, potholes, and park benches, he questions our relationship with and treatment of these objects. While investigating underlying assumptions about the user in the design of anonymous government infrastructure, he reveals our exaggerated respect for privately-owned luxury goods.
Besides that, he re-creates icons of consumerism and design in a humorous yet confronting manner and plays with their contextual value, builds interiors and furniture under “Wood Ketoer”, works as a musician/dj, creates concepts, structures and performances for events and has a long history in street art and graffiti.
The Opposites
Good Dutch Rappers are like smart blondes and white whales: they exist, but they’re rare and hard to find. Well, we found some! The Opposites is hard, fast, in your face Dutch Rap and Hip Hop. This dynamic duo is a force to be reckoned with.
Nalden
Blogger / entrepeneur
As a ‘social entrepreneur’ he’s focused on exploring new ways to reach people without interrupting them. He’s used his Wallpaper Advertising business model to create Nalden.net and WeTransfer. Nalden’s blog is a daily source of inspiration for thousands of people from all walks of life, who like to stay ahead of the rest.
Ikkei Takahashi
The Harajuku district is known for it’s crazy and ‘out there’ fashion culture but there is a group of skaters from the area who are nuttier than peanut butter. Ikkei and his boys from the ‘Supreme’ store are some of the only skaters brave enough to take on the infamous hill at Omotesando.
Futoshi Takano
It sounds like the plot line to a Japanese Superhero cartoon: A Japanese Super skater who masquerades as an Italian chef. We’ve heard his skating style is just as bizarre.
Genki Sunagawa
He grew up on the beautiful Japanese Island of Okinawa where he first learnt to skate. He quickly ran out of concrete and moved to Tokyo where his skating has gone from strength to strength.
Ricardo Paterno
His skating career started in Capelle aan de Ijssel near Rotterdam, and he quickly made a name for himself in the Dutch skating world. He’s won more than his fair share of contests but Ricardo says that his biggest win was the prestigious Amsterdam Am skate contest which he took out in 2009. Inspired by the likes of Paul Rodriguez, Eric Koston, Stefan Janoski and Kenny Anderson, Ricardo is now one of the best skaters currently cutting up the concrete landscape of Holland and he’s become an inspiration to young Dutch skaters. He’s full of wicked, creative tricks and has a unique and dynamic skate style that combines technical skating elements with the flow of street riding.
Ricardo Paterno is sponsored by: DVS, Matix, BLVD skateboards, Thunder, Spitfire, Sevenply and of course, Alfredo Gonzales.
Boujmaa Guilloul
This young Moroccan Black Shot is by far the most stylish, radical and innovative wave windsurfers in the world.
Yannick de Jager
Surfer
Yannick grew up in Scheveningen, Den Haag with salt in his veins. His dad was one of the first surfers in Holland and now Yannick is one of the best, and he’s getting ready to take over the world.
Valerio Zeno
Alfredo’s got friends all over the world including the mysterious and mystical world of television. Valerio grew up on Dutch TV, he started exploring the world of television at the tender age at 11 and quickly made himself at home on both sides of the camera. Since then he’s been beamed into Dutch living rooms on a string of successful TV shows and movies.
These days he’s a successful presenter with a string of shows with his name in the title. He’s done everything from investigating subcultures to dating shows and even ‘Try Before You Die’ (the title says it all). Hungry audiences have developed a taste for his latest endeavor ‘Proefkonijnen’ (Guineapigs) where Valerio and partner in crime Dennis Storm set out to find sober answers to alcohol fuelled questions like: what does human flesh taste like?
We’re not sure about the Man-Burger but Alfredo thinks Valerio is a pretty tasty piece of Dutch talent. Yum yum.






























